Galan Interactive Design & Creative Network

Client: RD2, Inc.

Company Website Concept

Project Role: Art Director

Technologies Used: Adobe Photoshop CS3, Adobe Illustrator CS3

Project Overview:
RD2, Inc. was looking to re-invent their look, something that appealed to their Texas roots and took a more organic hand made approach. Creatively this was executed by using several different textures like worn paper, metal and inks. The lighting was created to give a very contrasting, gritty dry feel and convey a western feel. Sources of inspiration where 3:10 to Yuma, Unforgiven and Vintage western art and poster design.

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Client: North Texas Tollway Authority

Home Page Re-Design Concept

Project Role: Art Director

Technologies Used: Adobe Photoshop CS3

Project Overview:
North Texas Tollway Authority was interested in re-designing their website to be a more intuitive experience for the user. Certain important features on the current site where hidden away and needed a lot of drilling down where now brought to the forefront so a customer who is on-the-go could quickly access the website, check traffic conditions and get on the road. A more clean and streamline approach was taken creatively and compartmentalized the elements in a clear and easy to distinguish and navigate style.

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Client: Southwest Airlines

Blog Southwest Concept

Project Role: Art Director

Technologies Used: Adobe Photoshop CS3

Project Overview:
Southwest Airlines wanted a new look to their Blog Southwest website. This concept was presented to them as a more organic and texture filled approach. Many new features had been presented in this concept that where not available in the first versions of Southwest Airlines blog such as Video and Flickr photogroups.

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Client: Dell, Inc.

Thank You

Project Role: Art Director

Technologies Used: Adobe Photoshop CS3, Adobe Illustrator CS3

Project Overview:
Dell wanted to reconnect with existing customers in ways they had not attempted before. The concept was simple, to say thank you. Dell was not interested in promoting a new product or service but rather let their current customers know that Dell appreciates their business and would like to offer them a free computer accessory, discount or a simple thank you. The cards where developed to be given out specifically by authorized Dell managers to random customers they would see in coffee shops, airports or on the street using Dell products.

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Client: Dell, Inc.

Multimedia Bank

Project Role: Senior Designer, Assistant Information Architect & Strategist

Technologies Used: Adobe Photoshop CS3

Project Overview:
Dell's Multimedia Bank is a part of their current website which they reference to access images, video for all promotional and internal projects. Dell needed a Media Bank that was more comprehensive and that catered more to the users search needs. Many new features where added to the new Dell Multimedia Bank like a stock photo inspired search criteria, Media Bank news ticker to make users aware of any new media that has been added. In addition the home page was restructured to show the most popular and recently added media, a tabbed interface which allowed the user to navigate from images, video, featured media and about Media Bank.

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Client: Jessica Simpson's Hairdo

Product Email Campaign

Project Role: Art Director & Campaign Strategist

Technologies Used: Adobe Photoshop CS3, Adobe Illustrator CS3, HTML

Project Overview:
This Email campaign was used as a marketing tool to promote Jessica Simpson's Hairdo extensions line to a database of 50,000 customers. The database consisted of current, new and previous customers. The strategy was to engage the user with a simple message of the product as well as deliver colorful imagery that would grab their attention within the first 3 seconds of opening the email. The call to action was consistently placed amongst the series of designs so that the user would familiarize themselves with the series of promotions and require less thinking on their part to follow the call to action.

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Client: Manoki Clothing Co.

T Shirt Artwork

Project Role: Art Director & Campaign Strategist

Technologies Used: Adobe Photoshop CS3, Adobe Illustrator CS3

Project Overview:
Manoki Clothing Co. needed some clean edgy designs that really identified with extreme sports and more importantly, kite surfing. Manoki wanted designs that would easily translate to other mediums like wet suits, stickers and board graphics.

Client: Travel Eagle

Company Website

Project Role: Art Director, Information Architect & Strategist

Technologies Used: Adobe Photoshop CS3

Project Overview:
Travel Eagle is a company that offers great deals on hotels, golf course resorts and executive conference centers. With many competitors offering the same thing, Travel Eagle needed to really separate themselves, not only visually but in what they offer. Travel Eagle's specialty was custom HD video of the unique location the user wanted to view. Many times users found themselves excited to visit a particular location based on the imagery seen on competitors sites and much to their regret, they found many of these locations hardly represented themselves in ways the pictures had. Travel Eagle not only too a unique approach in offering HD video of locations but also a very unique approach to the layout of the website, it is very open and brings the open air outdoors to the users experience.

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Client: TXU Electricity

Dashboard Widget (Microsoft Windows & Apple)

Project Role: Art Director, Information Architect & Strategist

Technologies Used: Adobe Photoshop CS3, Adobe Illustrator CS3

Project Overview:
TXU Electricity is one of the largest electricity providers in the Texas region. With more and more customers being concerned with energy efficiency in their home, TXU decided to develop a widget that would help users not only be reminded of "green" things to do around the home, but also offer a quiz to gauge the users current "green" habits and by that, establishing and energy diet that will help save energy and create a greener home.

Client: Tangerine Restaurant

Identity Development, Restaurant Collateral

Project Role: Art Director

Technologies Used: Adobe Photoshop CS3, Adobe Illustrator CS3

Project Overview:
Tangerine needed a complete identity creation for their up and coming upscale Moroccan restaurant in Uptown Dallas. Tangerine wanted to take advantage of the Moroccan lifestyle and culture and use that as inspiration for the logo and design of the print collateral. Many textures where used such as leather and paper to create a very simple but stylish series of restaurant menus.

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